Build a digital business on the basis of strategies that do not annoy your customers, with inbound marketing you do not need to chase them, they will come to you to solve their problems.
Captures attention
Seduce your customers with valuable information, design attractive Lead Magnets so that you do not have to offer your product or service, but your customers want to buy it.
Segment effectively, do not talk to those who are not interested in listening to you.
Position yourself in the places where the customer who needs your product is and generate a conversation with them. Build trust!
Discover the wonders that SEO can do for your business, always consider it the best long-term investment your brand can make and give it the credit it deserves. Combine paid and organic strategies to get the most out of your content and your advertising spend.
Google – the all-seeing eye – organic content must be of interest to your audience
It is useless to send traffic to your site if the content is not aligned with your products or services. This will immediately generate a high bounce rate that Google does not like and will end up affecting your ranking, which you may never get again.
Increase the quality and quantity of traffic to your website or e-Commerce without paid advertising.
Get rid of content that doesn’t rank, doesn’t add value and shouldn’t be on your site. We write it, optimize it and make sure that the main images on each page of your site use ALT tags to properly describe the content of each page. The experience of the user that visits your website should be the best you can offer them
Story Telling is the art of telling a story. In marketing, it is a technique that consists of connecting your users with the message you are transmitting, either by voice, in writing, or through a story.
Advantages of storytelling in your business
We are usually bombarded by stories coming from different channels. Getting someone “hooked” and paying attention to what we say is key, especially for companies and especially in social networks.
Storytelling as a sales and communication strategy
Storytelling is a strategy by which we tell a story to achieve a certain purpose: to inform, motivate, get opinions, sell… Social networks are a more direct and immediate communication channel. In them, users not only learn about the company’s products, but also express their doubts, complaints, comments, etc., encouraging feedback between the two.
